The Strategic Management Journey
A Value-Based Approach Following the AFI Framework
Analysis
Diagnose the competitive landscape and the firm's capabilities.
Module 1: External Analysis
Module 2: Internal Analysis
Module 3: Value Creation
Formulation
Craft business, corporate, and global strategies to create value.
Module 4: Business-Level Strategy
Module 5: Corporate-Level Strategy
Module 6: Global Strategy
Module 7: Competitive Analysis
Implementation
Translate strategy into action and drive organizational performance.
Module 8-14 covering: Org Design, Scorecards, Innovation, Platforms, Talent, Productivity & Implementation
The Core of Our Value-Based Approach
Strategic Management: A Value-Based Approach
Online Course Syllabus
Overview
This course offers a comprehensive and practical approach to understanding and applying value-based strategy. You will master the AFI framework (Analysis, Formulation, Implementation) and learn to make strategic decisions using the value stick—a tool to increase customer Willingness-to-Pay (WTP) and decrease supplier Willingness-to-Sell (WTS) to achieve breakthrough performance.
Introduction
| Topic | Est. Time |
|---|---|
| What is Strategy? • Defining strategy and its importance |
15 Mins |
| Levels of Strategy • Corporate, Business, and Functional Strategies |
15 Mins |
| The AFI Framework • The role of strategy in achieving competitive advantage |
30 Mins |