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  • About
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  • About
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  • 15 Sections
  • 80 Lessons
  • 14 Weeks
Expand all sectionsCollapse all sections
  • Introduction
    3
    • 1.1
      What is Strategy
      10 Minutes
    • 1.2
      Different levels of strategy (corporate, business, functional)
      15 Minutes
    • 1.3
      SM & The AFI Framework
      15 Minutes
  • Input - External Analysis
    7
    • 2.1
      The PESTEL Framework
      75 Minutes
    • 2.2
      Porter’s Five Forces
      75 Minutes
    • 2.3
      Strategic Groups
      45 Minutes
    • 2.4
      EFE Matrix
      45 Minutes
    • 2.5
      CPM
      45 Minutes
    • 2.6
      Financial Ratios
      30 Minutes
    • 2.7
      Case: Pixar
      75 Minutes
  • Input - Internal Analysis
    8
    • 3.1
      Resources, Capabilities, and Core Competencies
      74 Minutes
    • 3.2
      The VRIO Framework
      60 Minutes
    • 3.3
      Value Chain Analysis
      60 Minutes
    • 3.4
      IFE Matrix
      45 Minutes
    • 3.5
      SWOT Analysis
      45 Minutes
    • 3.6
      Miles and Snow Typology
      30 Minutes
    • 3.7
      Financial Ratios
      30 Minutes
    • 3.8
      Case: Emirates Airline
      75 Minutes
  • Input - Value Creation
    6
    • 4.1
      WTP and WTS
      60 Minutes
    • 4.2
      Value Drivers
      59 Minutes
    • 4.3
      Value Stick
      45 Minutes
    • 4.4
      Dual Advantage
      45 Minutes
    • 4.5
      Financial Ratios
      30 Minutes
    • 4.6
      Case: Best Buy
      74 Minutes
  • Matching - Business-Level Strategy
    8
    • 5.1
      Differentiation
      25 Minutes
    • 5.2
      Cost Leadership
      25 Minutes
    • 5.3
      Blue Oceans
      25 Minutes
    • 5.4
      SPACE Matrix
      45 Minutes
    • 5.5
      TOWS Matrix
      45 Minutes
    • 5.6
      Ansoff Matrix
      45 Minutes
    • 5.7
      Financial Ratios
      30 Minutes
    • 5.8
      Case: Airbnb
      75 Minutes
  • Matching - Corporate-Level Strategy
    8
    • 6.1
      Intro
      10 Minutes
    • 6.2
      BCG Matrix
      45 Minutes
    • 6.3
      IE Matrix
      45 Minutes
    • 6.4
      Vertical Integration and Diversification
      60 Minutes
    • 6.5
      Strategic Alliances, Mergers and Acquisitions
      60 Minutes
    • 6.6
      Business Models
      45 Minutes
    • 6.7
      Financial Ratios
      30 Minutes
    • 6.8
      Case: Microsoft and Activision
      75 Minutes
  • Matching - Global Strategy
    3
    • 7.1
      International Strategy and Expansion
      75 Minutes
    • 7.2
      The CAGE Distance Framework
      60 Minutes
    • 7.3
      Case: Tata Starbucks
      75 Minutes
  • Matching - Competitive Analysis
    5
    • 8.1
      Complements and Substitutes
      45 Minutes
    • 8.2
      Network Effects
      45 Minutes
    • 8.3
      Marketing Funnels
      45 Minutes
    • 8.4
      Case: GoPro
      75 Minutes
    • 8.5
      Financial Ratios
      30 Minutes
  • Execution - Organizational Design
    4
    • 9.1
      Structure, Culture, and Control
      75 Minutes
    • 9.2
      The McKinsey 7s Model
      60 Minutes
    • 9.3
      Case: Alphabet
      75 Minutes
    • 9.4
      Financial Ratios
      30 Minutes
  • Execution - The Balanced Scorecard
    4
    • 10.1
      Performance Measurement
      30 Minutes
    • 10.2
      Case: Weight Watchers
      75 Minutes
    • 10.3
      Strategic Objectives
      30 Minutes
    • 10.4
      Strategy Maps
      30 Minutes
  • Execution - Innovation and Entrepreneurship
    5
    • 11.1
      Types of Innovation
      40 Minutes
    • 11.2
      The Innovation Process
      39 Minutes
    • 11.3
      Industry Life Cycle
      40 Minutes
    • 11.4
      Innovation Frameworks | Design Thinking | Lean startup
      45 Minutes
    • 11.5
      Case: Tesla
      75 Minutes
  • Execution - Platforms
    6
    • 12.1
      Business Models
      30 Minutes
    • 12.2
      Platform Strategy
      60 Minutes
    • 12.3
      Network Effects
      45 Minutes
    • 12.4
      Financial Ratios
      30 Minutes
    • 12.5
      Case: Spotify
      75 Minutes
    • 12.6
      Different platform types | Transactional | Innovation, etc
      45 Minutes
  • Execution - Talent Management
    4
    • 13.1
      Attracting and Retaining Talent
      60 Minutes
    • 13.2
      Employee Value Proposition
      45 Minutes
    • 13.3
      The Good Jobs Strategy
      45 Minutes
    • 13.4
      Case: Cirque du Soleil
      75 Minutes
  • Execution - Productivity
    4
    • 14.1
      Economies of Scale and Learning
      59 Minutes
    • 14.2
      The Learning Curve
      45 Minutes
    • 14.3
      Good Management Practices
      45 Minutes
    • 14.4
      Case: Porsche
      75 Minutes
  • Execution - Strategy Implementation
    5
    • 15.1
      Value Maps
      45 Minutes
    • 15.2
      Strategic Roadmaps
      45 Minutes
    • 15.3
      Financial Ratios
      30 Minutes
    • 15.4
      Case: P&G
      75 Minutes
    • 15.5
      Critical success factors in strategy implementation
      45 Minutes
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